Glamoriginal makeup by Nature
Glamoriginal by Nature is a cruelty-free, natural makeup brand from Hungary. They use 100% natural ingredients, their products are handmade, paraben-free and can be used for all skin types.
My Tasks:
- Researching and getting to know the target group
- Creating new packaging
- Designing promotional materials for SoMe
- Testing and validating ideas
- Prototyping and getting feedback from users
- Leading the process from initial problem to final solution
Some of the methods used:
- Desk research
- User validation
- AIDA model
- Persona creation
Tools:
![](https://esztelle.com/wp-content/uploads/2022/11/tools-ai-ps-id-300x83.png)
![](https://esztelle.com/wp-content/uploads/2023/04/20191015-20191015-IMG_7683.jpeg)
![](https://esztelle.com/wp-content/uploads/2020/11/GO_lipstick.jpg)
![](https://esztelle.com/wp-content/uploads/2020/11/GO_makeup-remover.jpg)
![](https://esztelle.com/wp-content/uploads/2020/11/Alapozo_kikenesekkel.jpg)
![](https://esztelle.com/wp-content/uploads/2023/04/20191015-20191015-IMG_7608.jpeg)